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Google Adsense Optimization Tutorial

Aug 6, 2009 , Posted by Faruk at 10:49 PM

What is google adsense and where to put it?

No matter what type of website you have, whether it is a content driven site, an affiliate site, a site that you sell your own products on or anything else, you should definitely be using Google Adsense to generate extra money. From experience, I know several webmasters out there who generate over $4000.00 a day! Yes a day, from using Google adsense on their sites. This is a must for any webmaster.

Let me first explain what Google Adsense is. I’m sure you’ve seen those google ads everywhere on the internet that say “Ads by Gooooooogle” on them. Just about every website you see out there today has used them simply because they are so easy to use and can make anyone rich.

How do these ads work? I’m sure you are asking yourself that question. Well Google is the leading internet marketing site online, and continues to grow at a very quick rate. Anyone that owns a website that follows Googles guidelines can advertise in Google’s Adwords Program. How this system works is that you as a webmaster decide to pay a certain amount of money to google for every click someone makes to go to your site. These ads are shown on both google’s search engine results, and on other webmasters sites who use Google Adsense. Basically every time an ad is clicked, the webmaster who is advertising has to pay google the amount he bid for that keyword.

If a visitor visits your site and clicks on an ad from google adsense, you get approximately 40-60% of what that advertiser is paying to Google. For example if the advertiser is paying Google $3.00 per click for his keyword, and that ad shows up on your site, and is clicked, you end up getting approximately $1.50. You might think that $3.00 is a heck of a lot of money to pay for one single click, but there are actually companies, individuals, lawyers etc who pay as much as $200 per click. Yep that means that if that ad was to show up on your site and someone clicked it you’d get about $100! Check out the following link for a list of some of the terms which pay the best:

Top 900 Paid Adsense Keywords $30 And Above Adsense Keywords

OR

1500 hot keywords

Ok so how do you start? Simply go to http://adsense.google.com to apply for their program. Once you are accepted (most sites are), you will be able to login, and generate a simple javascript code that you place on your website just by copy and pasting it into the position you want. They allow you to choose from a selection of sizes, and use any
colors you would like for your ads. Once you have created an account, there are several things you must decide.

First of all the way google adsense selects which ads appear on your site, is that they send out a search engine type robot that scans your site (and the pages on your site) to determine what each page is about. For example if you have a page on your site about “Banking”,the ads that you put on your site will most likely be about “Banking”. Google does this to help you get the best clickthru rate possible. After all they want you to make money, because the more you make, the more they make.

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